The official blog of Abacus Group — a place to share our knowledge and thoughts on trends in recruiting

July 30, 2019

How to Craft the Perfect Cover Letter


Every professional knows they need a cover letter, yet there is no universal standard for what it should entail. A cover letter is your opportunity to present your experiences and your personality together to show that you are the best candidate for the position. In comparison to your resume, which is really only a detailed list of your previous responsibilities and current skills, your cover letter allows potential employers to see the passion you have for the work you do. Because of this, it is crucial to craft a cover letter that not only makes an impact but lands you the job.

Keep it Clean and Easy to Read

The hiring manager looking at your cover letter is likely looking at hundreds of others as well and if yours is too cluttered or complicated, they are going to move past it. To ensure they take the time to read yours, use a classic, 12-point font, write in simple paragraphs, and keep it between 250 – 400 words.

Do Your Homework on the Company

Employers want to hire people you want to work at their company, not any company. Before you start writing, do some research on the organization’s history, mission, and vision and see how their values align with your own. Illustrating your personal interest will show that this role is more than a job to you.

Show That They Need You

The requirements listed in a job description are essentially a checklist of all the characteristics that their dream candidate would possess. To show that this candidate is you, make sure you touch on each of their required qualifications, in your own words, within your cover letter, so that you are the obvious choice for the role.

Focus on Skills Over Positions

When writing the body of your cover letter, it can be easy to get lost in the specific details of your past positions. What you should be focusing on are the skills you were able to acquire and the ways you can implement them, specifically regarding the responsibilities of the role you are applying to.

Demonstrate Your Passion

Hiring managers know the best employees are the ones who are enthusiastic about the work they are doing. To show this part of you, discuss your passion for your field and how your excitement for the work enhances the quality of what you produce and the relationships you build with your coworkers and supervisors.

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